fbpx

Web Design & E-commerce Development for Distinctive Rickmansworth

Project

Create an online e-commerce website to extend the reach and offer of the retail store.

Description
Web design, UX design, web development with e-commerce graphic design and digital marketing for Distinctive Rickmansworth.
Date

July 2020

Links
Tags

Website Walkthrough

Features

Started as a presentation website to raise awareness about the local retail store. E-commerce was integrated shortly after, to enable sales on a nationwide scale. Dominated several niches around paint products through a digital marketing exercise: an irreplicable and competitive offer, market research, email marketing and social media content working with influencers.

Built on top of a CMS for easier content and product catalogue management, of over 1400 products added one by one.

Praised for excellent customer service, the online shop allowed shop managers to understand demand and quickly adapt its offer. Integrated with TrustPilot and Google Reviews to build trust.

Optimised for speed by reducing the number of third-party plugins needed to integrate functionality such as the mega menu, sliders and search suggestions.

Landing pages for generating leads and building email lists of customers both in the pre-sale phase, to offer discounts, and in the after-sale phase, to drive returning sales.

E-commerce with integrated loyalty program (with a physical equivalent), abandonment cart recovery, ad campaign tracking, Facebook product catalogue and other features to maximise returns.

Need a similar project done?

Share this project

Share on facebook
Share on twitter
Share on linkedin
Share on pinterest
Share on whatsapp

Share your thoughts

New in store

Original